The APMRG Marketing Professional Development Program offers flexible training using a modular approach designed to meet the needs of a wide range of delegates. Depending on their level of experience or wish to specialise in particular subject areas, delegates can choose the APMRG Modules that best suits their professional development requirements. APMRG offers a number of Core, Advanced and Specialised modules to address these specific needs.
The course classification comprises of ‘Core’, ’Advanced’ and ’Specialised’ modules and relates to our recommended relative order of when the courses are to be undertaken
- Core Modules: are the starting point and provide grounding in the principles and practice of Healthcare/Pharma Marketing
- Advanced Modules: once the core modules are completed, one can advance their professional development to more specific skills pivotal to the Marketing role for more experienced marketers
- Specialised Modules: have been specifically designed for marketers wishing to broaden their strategic business skills in specific Healthcare/Pharma subject areas

APMRG Training Course List
Core Modules:
Advanced Modules:
Specialised Modules:
- Introduction to Management - Two Day Course (currently under development)
- Salesforce Effectiveness - Two Day Course (currently under development)
- Key Account Management - Two Day Course (currently under development)
Please check course calendar for further details or contact the APMRG Training (training@apmrg.org)